Automakers routinely share personally identifiable connected-car data with third parties, report says

A recent study has found that automakers regularly share personally identifiable data from connected cars with third parties. This data exposure is part of a larger network involving major corporations in the advertising ecosystem, putting drivers' information at risk. The study sheds new light on the extent of data sharing in the automotive industry. Drivers are unknowingly part of a complex data exchange system. The report highlights the involvement of large corporations in this data sharing practice.